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Category: Industry News

Swimwear, Sunscreen, And Scrutiny: How The Comment Section Has Become Part Of The Shopping Experience

Today’s shoppers don’t stop at the post, they scroll the comments for product questions, honest reviews, and reassurance before buying. Discover how comment sections have become a critical part of the customer journey and why brands that engage thoughtfully earn more trust and conversions.

The Brands Who Won the World Cup Didn’t Wait for an Invitation

The biggest World Cup winners weren’t always the official sponsors. Discover how brands like Levi’s, Heinz, Beats, Nike, and American Eagle capitalized on real-time moments, why participating drove 34% higher engagement, and what marketers can learn before the next cultural moment arrives.
Social Media Week 2026

The Comment Section Had Its Moment at Adweek Social Media Week 2026

Respondology recaps Adweek Social Media Week 2026, where comments, community, and AI-powered engagement dominated the conversation.
AI-Powered Social Engagement

Introducing Respond: From 97% of Comments Unanswered to 175% More Replies with AI-Powered Engagement

Respondology launches Respond: AI-powered agents that engage your social audiences in your brand voice, at scale. See how it works.
What Changed on Social in 2025 and How to Prepare for 2026

What Happened on Social in 2025, and What to Do With It in 2026

Social changed fast in 2025. From search-driven discovery to AI, moderation, and commerce, here’s what shifted and how social teams should plan for 2026.

Meta’s New Hate Speech Rules and How Advertisers Can Protect Their Brands

Meta’s new hate speech rules are your chance to stand out. Take control of your comment sections & show your followers you’ve got their back.