You know those late nights spent doom-scrolling your competitors’ social posts, trying to piece together what’s working for them based on the vibe in the comments?
No judgment. We all do it.
Let me hold your hand when I say this: you need to stop doing that now…because we just made it a whole lot easier to make sense of that sweet, sweet comment data. 👀
Introducing Industry Intelligence
Now available in Discover, Industry Intelligence helps you analyze competitors’, influencers’, and partners’ posts and comment sections*—so you can finally see what’s actually resonating with audiences, what’s flopping, and how your brand stacks up.
*Industry Intelligence is powered by publicly available organic posts. No authenticated or private client data is used.
Here’s what you can do with it:
1. Turn competitor comments into your competitive advantage
See what audiences are actually saying under their posts. What are people loving? What’s blowing up in their faces? Now you know—and can adjust your own content accordingly.
2. Sniff out emerging trends before they explode
Hopping on a trend after it’s already everywhere is too late. With real-time insights and trending topics from comment sections, you’ll spot themes before they go mainstream.
3. Vet influencers by their comment sections, not their follower count
Not all influencers are created equal. Use audience sentiment from their comment sections to find creators whose communities vibe with your brand. No more partnerships that look good on paper but flop in the comments.
4. See how you stack up
Want to know if people are talking about you in someone else’s comments? Now you can. Track what’s being said, sentiment, and how visible your brand is compared to others in your space.
5. No more reporting gymnastics
Send dashboards and visual summaries to your boss (or your client) without the headache of potato-heading data from all over the web. You’ll look like a genius, minus the spreadsheet meltdown.
Industry Intelligence is here to dig deep into the comments happening across your industry, giving you a competitive edge.
Ready to see what’s really being talked about? 👇
