respondology mark

Brand protection on
social media, finally.

Software that automatically hides brand-damaging, spam and toxic comments across paid, influencer, and organic social media in less than a second.
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Make social media a brand asset, not a liability with Respondology.

The leading social media comment moderation software.

270+ brands, marketing agencies, and sports teams and leagues, trust their social presence (and sanity) to Respondology

Your Social Marketing Investment, Protected

Optimization starts in the comments

You invest big money in your social campaigns. Those dollars are at risk when comment sections are filled with brand-damaging, spam and toxic comments. Failing to hold your comment sections to the same high standards as your carefully curated in-store and digital experiences undercuts your brand message and values.

34%

increase in ROAS on ads with comment moderation 
Your Moderation Insights Machine 

Where marketing strategy is boosted (not bashed) by comments

Respondology reports on all moderated comments so you can understand what’s being said, gauge the sentiment, what needs to change, and where to point your strategy next. Plus, get instant comment alerts so you can take action.

25M+

comments hidden by Respondology
Your Trusted Full-Time Moderator

Always-on so you don’t have to be

Respondology is your smart, automated, customizable, and always-on solution so you can rest easy knowing your brand is protected from the next social media uproar.

49%

of comments on social media are posted during nights and weekends

47%

of people associate toxic social comments with your brand

Your Safety Net

Embrace your brand voice, risk-free 

Respondology is fully customizable and gives you 100% control over moderation so you can run campaigns and messages that align with your voice and values.

Your Extended Social Media Team 

Expert support you can count on 

With a personalized account management team for rapid onboarding and deployment, ongoing support, optimization, and quarterly insight reports, it’s no wonder 98% of our clients stay with us.

98%

customer retention rate

3 Customizable Layers of Brand Protection

Our unique layers of protection combine key phrases and business rules, state-of-the-art generative AI, and skilled human moderators working in concert to ensure brand safety.

Our technology and human moderators immediately learn your brand and adapt at the speed of social, providing instant protection that can also be customized to your brand’s distinct rules and standards.

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1. Keyphrases &
Business Rules

30,000+ categorized & constantly curated keyphrases across 28 languages plus intuitive business rules pre-loaded at your fingertips to moderate the obvious in milliseconds.

<500 milliseconds
2. Generative Al

Our powerful, customizable generative AI understands your moderation preferences and the complex nuances of your comments, the comments they’re replying to, and the post content itself.

<3 seconds
3. Human Moderators

1,000+ U.S.-based moderators are available 24/7/365 and become experts on your specific moderation guidelines to catch rare edge cases and train our Al to address similar cases in the future.

<30 seconds

3 Layers of Brand Protection

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1. Keyphrases &
Business Rules

30,000+ categorized & constantly curated keyphrases across 28 languages plus intuitive business rules pre-loaded at your fingertips to moderate the obvious in milliseconds.

<500 milliseconds
2. Generative Al

Our completely customizable and powerful generative Al deeply understands your moderation preferences as well as the complex nuances of not only your comments, but the comments they may be replying too and the post content itself.

<3 seconds
3. Human Moderators

1,000+ U.S.-based moderators are available 24/7/365 and become experts on your specific moderation guidelines to catch rare edge cases and train our Al to address similar cases in the future.

<30 seconds

3 Layers of Brand Protection

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Explore How
We Help Your Industry 

_01
Consumer
Brands

Learn More

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Marketing
Agencies

Learn More

_03
Sports Teams
& Leagues

Learn More

_04
Fashion
& Beauty

Learn More

"Respondology’s technology has put the control back into the hands of our clients and, crucially, removed the podium from social comments from getting any further exposure or causing further damage. We’re incredibly happy with the results and relationship, as are our clients!"

Technology built for the speed of social media.

We’ve been helping brands keep up with their comment sections since 2019 and we’re only getting started.

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Comments Reviewed

Followers Protected

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Brands Protected

FAQs

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Speed is essential for moderation as the longer a brand-damaging or hateful comment is visible, the more damage it does. Our technology typically takes under one second to moderate a comment. If required, our team of humans typically makes a moderation decision in under thirty seconds.

Yes! Platforms like Hootsuite, Sprinklr, SproutSocial, and others provide important services that work well in conjunction with ours but only go so far with moderation. These solutions often require significant setup and maintenance of complicated workflows, or they require your team to be constantly moderating with them which isn’t scalable. Our solution sits right on top of social media management platforms, completely taking over the burden of moderation and freeing up your team to perform their other important work.
Yes! Our platform can moderate both organic (creator posting on their account on your brand’s behalf) and paid (your ad account promoting a creator’s branded content) influencer/creator marketing campaigns across Facebook, Instagram, and TikTok.
We moderate comments in 28 languages, including: Arabic, Chinese, Croatian, Danish, Dutch, English, French, German, Italian, Japanese, Korean, Norwegian, Persian, Polish, Portuguese (Brazilian & European), Russian, Serbian (Lat + Cyrillic), Spanish (LATAM & European), Swedish, Tagalog, Turkish, Ukrainian, Vietnamese, Welsh, Zulu
We utilize each social media platform’s official access & authorization flows (like Meta’s Business Suite & TikTok’s Business Center) to acquire the minimal amount of access to your social media assets our platform requires to power moderation. We do not need sensitive information like your logins and passwords.

Setup is simple and easy. Within a single thirty-minute onboarding session with one of our Account Managers, we can acquire access to your social media assets and configure your moderation to start protecting your brand within hours.

Hiding brand-damaging, toxic, racist, or harmful comments on social media isn’t censorship but a practice of upholding community standards and protecting brand image. We believe it is a social media account owner’s right to enforce their community standards on their owned digital spaces just like they would in their physical spaces like a storefront or stadium. Audiences are free to post their opinions on their own social media presence but must defer to your standards if they post on yours.

Yes! An Account Manager will be assigned to you to get you up and running on our platform. Once live, your Account Manager will also continue to audit your moderation including making adjustments to ensure your moderation keeps up with the speed of social.

Get Your Free Comment Health Report

Take control of Your Brand's Social Media Experience

Use our Comment Health Report to discover how much spam and toxicity exist in your comment sections.

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Get a comprehensive review of the best social media moderation comment moderation tools available. We discuss insights into features, benefits, and effectiveness to help you make an informed choice.
Get a comprehensive review of the best social media moderation comment moderation tools available. We discuss insights into features, benefits, and effectiveness to help you make an informed choice.
Learn how the Denver Broncos used comment moderation to fight toxicity and create a healthier space for fans with Respondology.

Don’t just post. Protect. 

Schedule a demo with us today for immediate comment moderation.